by Allison Franks | Jun 1, 2026 | Uncategorized
Mixing typefaces is one of those design skills that looks effortless when it works and painfully awkward when it doesn’t. The most reliable trick in the book? Pair a serif and a sans serif font. It’s a classic combo for a reason: the contrast is built in,...
by Allison Franks | May 8, 2026 | Uncategorized
What Is White Space in Graphic Design? White space, also called negative space, is the empty or unmarked area between and around design elements. It includes margins, gutters, padding, the space between lines of text, and any area free from images, text, or decorative...
by Allison Franks | Apr 15, 2026 | Uncategorized
Flat Design vs Skeuomorphism: Understanding Two Foundational UI Design Styles If you have ever noticed how some apps look clean and minimal while others feel rich and textured like real objects, you have already experienced the difference between flat design and...
by Allison Franks | Apr 4, 2026 | Uncategorized
Cheap Logo Design vs Professional Logo Design: The Real Difference Nobody Talks About You have probably seen logo design offers ranging from $5 on Fiverr to $5,000+ from a branding agency. The price gap is enormous, and it naturally raises the question: is...
by Allison Franks | Apr 2, 2026 | Uncategorized
How Long Does It Take to Design a Logo? If you are planning a rebrand or launching a new business, one of the first questions you will ask is: how long does it take to design a logo? The short answer is that a professional logo typically takes 2 to 6 weeks from...
